List Builder Pro Members Area (Account #00000)

Answers to the most frequently asked questions can be found below. If you cannot find the answer you're looking for, then please submit a support ticket for a prompt response to your question.

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	Please click on a question below to get detailed information on the answer to your question. What is List Builder? Why use ? How are your leads any different than buying them from OppSeekers or NitroListBuilder? How much does it cost to advertise my advert/newsletter/ezine/offer? I live outside the United States. Is available internationally? How do I sign up for ? Once my account has been approved, how quickly will my advert/newsletter/ezine/offer appear online? Does verify the email addresses of all subscription requests? Do I have to pay for invalid email addresses? Where do all the leads come from? Can I select which categories my advert/newsletter/ezine/offer will be listed in? Where will my advert/newsletter/ezine/offer appear? What if there is more than one ad with the same cost-per-lead? How do I ensure the leads I get are targeted leads? Does have a minimum cost-per-lead? How can I know how much I should bid? How long does it take before my ad goes online? How many leads can I expect to receive? What type of reporting formats are available? What are the terms and conditions of my membership? How do I deal with undeliverable (bounced) mail? One of your exclusive features is Refunded Unsubscribes. How does it work? Do you collect any other information besides email addresses? How does real-time delivery to my web form work? How do I send leads to my own "thank you page" after they subscribe? I have noticed that some ads are highlighted in yellow color. Why? And why aren't they all in the top positions?
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What is ?

WorldWideLists.com's is an easy-to-use pay-per-lead (co-registration) program. helps advertisers (list owners) effectively reach their target audience and turn targeted browsers into opt-in email addresses.

Advertisers set and control the price they pay by choosing their cost-per-lead in categories relevant to the content of their list. has the unique ability to position advertiser listings within highly relevant content areas, a feature not found anywhere else.

Why use ?

Advertisers use because their advert/newsletter/ezine/offer appears in relevant categories on WorldWideLists.com. is the only pay-per-lead program that offers content placement. This way, our advertisers receive highly targeted, opt-in leads. The more targeted the leads, the more responsive they will be to your offers.

How are your leads any different than buying them from OppSeekers and NitroListBuilder?

These lead sources only provide you with generic email addresses that have not specifically opted in to YOUR list. The leads they send to you may have "requested information," but they have not specifically requested a subscription to YOUR list because they know nothing about the content of your list. They have never seen it.

The advantage of using is that your list is placed specifically on relevant pages. For example, if you publish a business-related list, then it would appear in our Business category.

Only when someone comes to our web site and finds your list title and brief description, do they decide whether or not to subscribe to it. If they do request a subscription to your list, and subsequently confirm their subscription request, then their email address is passed along to you. These are considered double opt-in email addresses.

The "leads" you receive from sources like OppSeekers and NitroListBuilder are just that - leads. There's a HUGE difference in QUALITY when comparing leads to "confirmed subscribers."

Remember the adage "You get what you pay for." If you're paying a penny for a lead, then you can expect unresponsive subscribers, and little, if any, return on your investment.

How much does it cost to advertise my advert/newsletter/ezine/offer?

You can create your own account for as low as $47 per month. You don't pay for your listing in the directory, and you don't pay for any clicks or other charges. There are no hidden charges.

You can review our ratecard here.

I live outside the United States. Is available internationally?

If you choose to purchase a leads package using any major credit card, then can be purchased from any country worldwide.

If you choose to purchase a leads package using PayPal, then you must reside in one of the following countries.

How do I sign up for ?

You can register for here.

Our Editorial team will review and approve your account within 2 hours. Once your information has been approved, and your payment has cleared, your advert/newsletter/ezine/offer will appear on category pages on WorldWideLists.com and our premier partner web sites.

Once my account has been approved, how quickly will my advert/newsletter/ezine/offer appear online?

Our Editorial team will review and approve your account within 2 hours. Once your information has been approved, and your payment has cleared, your advert/newsletter/ezine/offer will appear on category pages on WorldWideLists.com and our premier partner web sites.

Does verify the email addresses of all subscription requests?

If you selected Double opt-in from the Opt-in Method drop down menu, then the leads passed along to you are, without exception, confirmed, opt-in leads.

has also been designed to filter out autoresponder email addresses, pay-to-surf incentive email addresses, and invalid domain names. also filters out email addresses and names which are may be deemed offensive.

Do I have to pay for invalid email addresses?

Your account includes a 5% "fudge factor" to help offset the cost attributed to any undeliverable email addresses. In other words, if you purchase 1000 leads, then you will actually receive 1050 leads. The additional 50 leads are sent to you free of charge.

In most cases, undeliverable mail identifies mailboxes which are temporarily full and have reached capacity, or people who are on vacation and have created a temporary auto-reply message. If you wait a couple of days and then attempt to send mail again, more times than not, the email address will accept your message.

Where do all the leads come from?

As a advertiser, your advert/newsletter/ezine/offer will appear in relevant content areas on WorldWideLists.com, in addition to relevant pages on premier partner web sites.

We are able to drive large amounts of traffic to our network of web sites by advertising in targeted email newsletters/ezines and pay-per-click search engines. This way, guarantees that a highly targeted audience will find your advert/newsletter/ezine/offer. does not harvest email addresses. All leads are people who have specifically requested a subscription to the newsletters/ezines/offer listed on on WorldWideLists.com and on premier partner web sites.

Can I select which categories my advert/newsletter/ezine/offer will be listed in?

Yes. The new leads you attract are highly targeted because your advert/newsletter/ezine/offer appears only in the relevant categories of your choice. You can choose from over 30 top-level categories and 1,050 targeted sub-categories. This unique feature sets apart from other pay-per-lead services.

Where will my advert/newsletter/ezine/offer appear?

As a advertiser, your advert/newsletter/ezine/offer will appear in relevant content areas on WorldWideLists.com, in addition to relevant pages on premier partner web sites.

What if there is more than one ad with the same cost-per-lead?

Unlike pay-per-click search engines such as Overture, advert/newsletter/ezine/offers with the same cost-per-lead amount are not be listed on a first-come, first-serve basis.

When two or more advertisers pay the same cost-per-lead, their adverts/newsletters/ezines/offers are randomly displayed to ensure fair and equal exposure. This policy helps us maintain a fair marketplace. Every time the page is refreshed or reloaded, adverts/newsletters/ezines/offers with the same cost-per-lead are randomly displayed.

How do I ensure the leads I get are targeted leads?

We only accept advert/newsletter/ezine/offers with relevant content, which helps to ensure that all of your new leads are highly targeted. Another way to look at it would be that people who browse the WorldWideLists.com directory "self-qualify" themselves as targeted traffic by searching on a particular category and receiving only relevant advert/newsletter/ezine/offers for that particular category.

Does have a minimum cost-per-lead?

Yes. Single opt-in leads are available from 14 cents each, and double opt-in leads are available from 17 cents each.

For example, if you puchase 250 single opt-in leads per month for 3 months, at a cost of $107, this works out to 14 cents per leads.

You can review our ratecard here.

How can I know how much I should pay per lead?

When determining your cost-per-lead, it is important to consider where you want your advert/newsletter/ezine/offer to appear on category pages relative to other member ads, and how much you want to spend per lead. Positions 1-3 give you more exposure (and more leads) by appearing at the top of the category pages. If you want to be at the top of a category page, then you'll need to have the highest cost-per-lead for that category.

How long does it take before my ad goes online?

Your newsleter/ezine/offer ad will typically appear online within 2 hours after your account has been approved. Once your account has been approved by our editorial team, you will receive an email confirmation and important information about your membership.

How many leads can I expect to receive?

The number of new leads you receive depends on many key factors:

1. Category placement

The WorldWideLists.com directory is broken down into over 30 categories. Some of the more popular categories include many adverts/newsletters/ezines/offers which means one thing - competition.

To ensure that your advert/newsletter/ezine/offer stands out from the crowd, you can take advantage of our unique bidding system. The more you pay per lead, the higher your advert/newsletter/ezine/offer will appear in the relevant category pages.

2. Category traffic

Some categories are more popular than others. To increase the odds that people will come across your advert/newsletter/ezine/offer, you can dramatically increase the exposure of your advert/newsletter/ezine/offer by placing it in many different relevant categories.

3. Newsletter name and description

They say, "You shouldn't judge a book by it's cover," but the fact is the first thing readers see is the title of your advert/newsletter/ezine/offer. Newsletter/ezine/offer titles which are creative, flashy, and relevant to the content you deliver, get the best results. Plus, your advert/newsletter/ezine/offer can also include a 300 word description. The better you describe your newsletter/ezine/offe, the more likely someone will request a subscription.

What type of reporting formats are available?

is offers members the flexibility of choosing from more than 100 reporting formats.

Each morning you will receive a subscriber report which contains the email addresses (and optionally names, IP addresses, and subsption date and time stamps) of all leads who requested and/or confirmed a subscription request to your newsletter/ezin/offer during the previous 24 hours. These daily daubscriber reports will be sent to your personal email address for your reference.

What are the terms and conditions of my membership?

By becoming a member, you agree to be bound by the terms and conditions of the Advertiser Agreement.

For a printer friendly version of the Advertising Agreement, click here. Otherwise, please view the agreement in the box below.

Advertiser Agreement
						
ADVERTISER:
In accordance with the terms and conditions as set forth in this Agreement,  and WorldWideLists.com (further referened as COMPANY) makes available its pay-per-lead community to the open market. The purpose of the community is to assist marketers in attracting opt-in subscribers who desire to receive email newsletter/ezine content or email offers. By becoming an advertiser (further referenced as ADVERTISER) of the community, ADVERTISER agrees to pay for each opt-in subscriber generated by any advertisement placed by the ADVERTISER on COMPANY web site or any of its affiliate sites.

ACCEPTABLE USE POLICY:
Each ADVERTISER is allowed to bid for placement of their advertisement within the COMPANY web site or any of its affiliate sites. Each advertisement may include such information as the title and description of an ADVERTISER advert/newsletter/ezine/offer. In all cases, advertisement content as well as format is subject to final approval by COMPANY at its sole discretion. As an ADVERTISER, you acknowledge and agree that each and every advertisement placed within the community may be viewed on the COMPANY web site, as well as any of its affiliate sites. The COMPANY reserves the right to reject or remove any advertisement at its discretion.

ZERO TOLERANCE SPAM POLICY:
If the ADVERTISER sends any email to the subscribers generated from the COMPANY, or any of its affiliate sites, other than the advert/newsletter/ezine/offer which they subscribed to, then this constitutes spamming, and the ADVERTISER account will be shut down. The ADVERTISER will not be issued a refund, and will not be given access to any further subscribers in the ADVERTISER account.

ADVERTISER RESPONSIBILITY:
The ADVERTISER represents and warrants that the information submitted in the advertisement itself does not mislead the public in any way and will not offend visitors due to defamatory, slanderous, libelous or threatening content. ADVERTISER also states that their list does not violate any federal, state or local law and does not infringe in any way on copyright, patent, trademark or other intellectual property rights of any third party. It is the responsibility of the ADVERTISER to determine whether all advertisements comply with the terms of this Agreement and any information posted on the COMPANY web site. The ADVERTISER hereby acknowledges that the COMPANY is not responsible for the maintenance of their advert/newsletter/ezine/offer, nor are they responsible for any issue relating to cancellations or customer service concerning the ADVERTISER advert/newsletter/ezine/offer. The ADVERTISER agrees to continually update their advertisement so that all information is current and is an accurate description of information available in its advert/newsletter/ezine/offer. The ADVERTISER further agrees that the COMPANY cannot guarantee that subscriber data (including any combination of email addresses, names, IP addresses, and date stamps) can be delivered successfully to the autoresponder or web form of the ADVERTISER. It is the responsibility of the ADVERTISER to ensure that their autoresponder or web form can readily accept the data sent from the COMPANY.

INDEMNIFICATION:
The ADVERTISER hereby indemnifies and holds harmless the COMPANY, and any entity or individual associated with this Agreement, from any and all liabilities, costs and expenses, including, without limitation, reasonable attorney's fees, that may arise from its use of the community or breach of the terms of this Agreement. The ADVERTISER will be solely responsible for defending any claim, payment of damages or losses resulting from the foregoing to both a third party and the COMPANY.

PAYMENT:
The ADVERTISER agrees to pay the COMPANY all applicable charges to its account in United States currency, in accordance with the terms of the payment plan selected, including, if any, all applicable taxes, in accordance with billing terms in effect at the time the fee becomes payable. The ADVERTISER understands and agrees that it will be charged for all unique subscriptions on any advertisements placed by the ADVERTISER, and that such charges shall be based on the number of subscriptions on all advertisements multiplied by the cost-per-lead on each respective advertisement. If the ADVERTISER elects for a payment plan that specifies a maximum expenditure, either monthly or otherwise, the ADVERTISER agrees that all advertisements may be removed from the community when a maximum obligation is met. The amount due is calculated by multiplying the number of subscriptions for each advertisement by the cost-per-lead of that advertisement. Unless otherwise stipulated upon enrollment, the COMPANY accepts payment by PayPal and all major credit cards. The ADVERTISER agrees and represents that all information provided for the purpose of enrollment will be accurate, complete and current. The ADVERTISER acknowledges its access to an account with the COMPANY is subject to any limits established by the COMPANY, its contractors, or by a credit card issuer. If at any point, payment cannot be charged in accordance with this Agreement for any reason, or if there is a charge-back, the COMPANY reserves the right to either suspend or terminate the ADVERTISER account. This may include but not be limited to removal of all advertisements.

CANCELLATION:
The ADVERTISER may cancel participation in the community with written notice by completing the online cancellation form. Notice of cancellation by email is not acceptable. If the ADVERTISER decides to terminate their own account, the ADVERTISER account will be deemed terminated once all collected funds have been exhausted and the ADVERTISER account reaches a $0.00 balance. To ensure that the ADVERTISER recurring billing is not processed as scheduled on its regular monthly billing date, notice of cancellation must be received no later than five (5) business days prior to the regular monthly billing date. Further, if the ADVERTISER has set up PayPal subscription plans, then the ADVERTISER must cancel any applicable subscription plans in their password-protected PayPal account. The ADVERTISER recurring billing will be terminated effective immediately and no further charges will be requested. The COMPANY reserves the right to discontinue any advertisements that may violate any of the terms in this Agreement. Notwithstanding anything contained in this Agreement to the contrary, the COMPANY may, in its sole discretion, terminate an ADVERTISER account, and discontinue ADVERTISER participation in the community, or ADVERTISER use of any specific advertisement at any time. If the COMPANY terminates an ADVERTISER account, the ADVERTISER account will be deemed terminated effective immediately.

REFUNDS:
If the COMPANY terminates an ADVERTISER account, the ADVERTISER will receive a refund for amounts not yet charged to its account. If the ADVERTISER decides to terminate their own account, the ADVERTISER account will be deemed terminated once the ADVERTISER account reaches a $0.00 balance. The ADVERTISER recurring billing will be terminated effective immediately and no further charges will be requested.

PROMOTIONAL DISCOUNTED LEADS:
In the event that the ADVERTISER accepts subscriber at a discounted price, the discounted price is applicable only as long as ADVERTISER original recurring purchase continues. If the  ADVERTISER terminates their original recurring purchase, then any discounted subscribers will be subject to the regular cost effective immediately.

LIMITATION OF LIABILITY:
The ADVERTISER expressly agrees that it is using the community at its own risk and that the COMPANY is making the community available on an "as is" basis, without warranty of any kind, express or implied. Neither the COMPANY, nor any of its officers, employees, agents, information providers, licensors, licensees, attorneys, consultants or third party contractors, make any warranty or representation whatsoever regarding the community or any aspect of its use by an ADVERTISER. The COMPANY hereby disclaims on behalf of itself and all its officers, employees, agents, information providers, licensors, licensees, attorneys, consultants or third party contractors any and all warranties, including without limitation any warranties regarding the accuracy and availability of content, products or services made available through the community, and warranties of title or merchantability. Some jurisdictions do not allow the exclusion of implied warranties, so the above exclusion may not apply to you. This limited warranty gives you specific legal rights, and you may also have other rights, which vary from jurisdiction to jurisdiction. Any liability of the COMPANY, its officers, employees, agents, information providers, licensors, licensees, attorneys, consultants or third party contractors, including without limitation, any liability for damages caused by any failure of performance, error, omission, interruption, deletion, defect, failure of delivery of merchandise, delay in operation or transmission, computer virus, communications line failure, theft or destruction or unauthorized access to, alteration of, or unlawful use of records, whether for breach of contract, tortuous behavior, negligence, or under any other cause of action, shall be strictly limited to the amount already paid by ADVERTISER to the COMPANY for advertisements in the prior 30 calendar day period. In no event shall the COMPANY, its officers, employees, agents, information providers, licensors, licensees, attorneys, consultants or third party contractors, be liable for any indirect, incidental, or consequential damages, arising out of this Agreement, the use or inability to use the community and/or the sites linked to or from the community or for any breach of warranty. Some jurisdictions do not allow the limitation of exclusion of liability for incidental or consequential damages, so the above limitation or exclusion may not apply to you. ADVERTISER agrees that it will not hold the COMPANY responsible for the selection or retention of, or any acts, errors, omission by, any third party in connection with the community and/or sites linked to/from the community, including without limitation, those with whom the COMPANY contracts to operate various portions of the community and those to whom the COMPANY provides links to for content, advertising or any other type of data or information.

OTHER:
This Agreement shall be governed by the laws of the province of British Columbia, and in the event of a dispute, the ADVERTISER agrees to submit to the jurisdiction of the provincial and federal courts located in Surrey, British Columbia. By submitting material to the COMPANY, the ADVERTISER is irrevocably granting the COMPANY the right to use all parts of the material, without limitation, as if it were in the public domain, including modifying it or using it commercially and authorizing others to do so. The COMPANY reserves the right to discontinue offering the community at any time, including, in its sole discretion, to assign or sell this Agreement. This Agreement constitutes the entire understanding between the parties with respect to the enrollment of the ADVERTISER, and supersedes all previous Agreements, proposals and communications, written or oral, between the ADVERTISER and the COMPANY. The COMPANY may change this Agreement at any time upon publishing a notice in the COMPANY member area. Any use of the community after such notice shall be deemed to be continued acceptance of this Agreement including its amendments and modifications.

How do I deal with undeliverable (bounced) mail?

Some bounces are the result of temporary problems with the lead's mail host or with the Internet itself, while other bounces are the result of abandoned email accounts, people that left the company they worked at, etc. You can look at the information in the message that explains why the message bounced and make a decision whether or not to remove that lead based on whether the problem appears to be temporary or not.

In most cases, undeliverable mail identifies mailboxes which are temporarily full and have reached capacity, or people who are on vacation and have created a temporary auto-reply message. If you wait a couple of days and then attempt to send mail again, more times than not, the email address will accept your message.

One of your exclusive features is Refunded Unsubscribes. How does it work?

If someone requests a subscription to your advert/newsletter/ezine/offer, and they unsubscribe within the first 24 hours, then send us a copy of the removal request. A credit will be applied to your account, and you won't have to pay for the lead.

Do you collect any other information besides email addresses?

When someone requests a subscription to your advert/newsletter/ezine/offer, they must enter an email address. They may also optionally enter their first name or full name.

If your ad is set as single opt-in, then this information is passed to autoresponder or web form within seconds or minutes.

If your ad is set as double opt-in, then this information is passed to autoresponder or web form as soon as the person responds to our confirmation message.

We also capture the IP address where the subscription request originated and the subcription request date and time stamp. This information is summarized nightly, and a daily subscriber report is sent to your personal email address for you reference. You can also review your online subscriber reports in the Members Area.

How does real-time delivery to my web form work?

If you select Web Form from the Delivery Type drop down menu, then all you need to do is tell us the action URL your web form uses when the subscriber submits your form.

For example, when you view the HTML source code for your form, you may see something like this:

<form method="post" action="http://www.yourdomain.com/cgi-bin/arp3-formcapture.pl">

If your form contains HTML source code like this, then the web form address (action URL) would be http://www.yourdomain.com/cgi-bin/arp3-formcapture.pl.

Using this delivery type, your new leads will be sent to your web form script "behind the scenes" so that they are automatically added to your mailing list.

When someone enters their name and email address on our web site, WorldWideLists.com, and requests a subscription to your advert/newsletter/ezine/offer, and any other adverts/newsletters/ezines/offers, their information is then passed to your web form script. Your web form script then processes the information and adds the subscriber's name and email address to your mailing list.

Note: Your new leads are not directed to your web page, so they cannot complete a survey or submit information to your web form other than their name and email address.

How do I send leads to my own "thank you page" after they subscribe?

Your new leads never actually see your web form. Instead, passes the lead data from our mail server to your web form script behind the scenes.

When someone requests a subscription to your advert/newsletter/ezine/offer, they may also request a subscription to one or more other members' adverts/newsletters/ezines/offers at the same time. As a result, it would be impossible to redirect them to any one web page.

I have noticed that some ads are highlighted in yellow color. Why? And why aren't they all in the top positions?

The List Highlite add-on feature allows you to add attention-grabbing color to your ad so that you can stand out from the crowd and increase your subscription rate. Any member can use the List Highlite add-on, whether they maintain the top position in a category or not. Learn more about List Highlite here.

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